KIMBERLEY WALSH
KIMBERLEY WALSH
KIMBERLEY WALSH - DOROTHY PERKINS
Kimberley Walsh is back with her latest edit, Made for You. And this time, we asked Kimberley to work closely with our designers to pick products, prints and pieces that she really loves. Shot in an industrial studio, the art direction of this campaign is a continuation of our last shoot where we’ll utilise ‘behind the scenes’ stills, video content and moments outside. The slightly darker aesthetic of the studio supports the change in season, while products include coats, jackets, dresses, separates and footwear - the DP girl’s autumnal wardrobe.
360 CAMPAIGN TAKE OVER
Working on the concept from start to end, we produced assets featured on DP.com, OOH, Stylist, Youtube, Influencer Reels, Affiliate Ads and a launch event lunch.
Taster of conception deck, from shoot concepts though to 360 creative mock ups, locations, design mocks and budgets.
RESEARCH
Kimberley brings in a new take on the AW collection launch, whilst reaching out to a wider customer audience at the same time.
ASSETS
OOH
Nation Rail, London Underground, Ad Shell Live & Stylist.